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How we work

How we're funded, and our stance on commercial links

We're an independent publisher. Our job is to help you have a better concert day — revenue comes second, and it never decides what we tell you. Here's exactly how the money works, in plain terms.

Current status: we take no affiliate commission at all. There are no affiliate links on this site today.

How World Gig Insider makes money

Our income comes from our own products— the venue planning kits and the Trip Planner we research and write ourselves. They're optional. The guides, checklists and venue advice on this site are free and always will be.

We are World Gig Insider Ltd, trading as World Gig Insider. We are not a ticket seller, travel agency, affiliate farm or coupon site, and we are not paid by any venue, promoter or artist to say anything.

If we ever add an affiliate link, it must pass this test

An affiliate link earns us a small commission at no extra cost to you. We would only ever add one where it genuinely helps a problem you already have — and only after the guide has explained why you'd need it. Every such recommendation must pass all of the following:

  • Would we recommend it even with no commission? If not, it doesn't appear.
  • It solves a real problem the page has already explained (e.g. luggage storage, after the piece on whether you even need it).
  • It's a reputable provider — one strong recommendation over many weak ones.
  • The free or cheaper alternative is shown first; a link is never the point of the page.
  • It's visually secondary, clearly labelled, and disclosed wherever it appears.

None of this is live yet — it's the standard we hold ourselves to for the day it might be.

What we will never do

  • Rank or recommend anything because it pays a higher commission.
  • Write a guide whose real purpose is affiliate revenue.
  • Turn advice into a shopping list, or drop a link in every paragraph.
  • Use clickbait — “Best”, “Top 10”, “Must Buy”, “Limited Time”.
  • Let a commercial relationship change our honest recommendation.

Questions

If anything here is unclear, or you think a recommendation reads as commercial, tell us — it helps us stay honest. [email protected]

Read our full editorial standards